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Know that feeling? You explain how you'll give a prospect an edge, but the deal still falls through. Often, the missing piece is clearly showing why they need to hire you. And that's exactly where a sales scorecard comes in. It’s a straightforward tool to audit their current situation, pinpoint…

Want to write better prompts for AI tools like Google Gemini or ChatGPT? Getting truly great outputs often comes down to the prompt itself. But many approaches focus too much on telling the AI how to do something. My business partner Mercer found a more effective way: results-based prompting. This…

Sick of losing hours searching for that one nugget of information you saw, but can’t remember? I was too. Especially when trying to juggle my content, marketing, sales pages…. I was completely stuck in endless tabs, scattered ideas, and total chaos!  That changed the moment I came across Google NotebookLM….

How often does your AI assistant generate content that reflects your brand and truly resonates with your audience? For me, it was rare. Trying AI to draft my video scripts, copy, social media and blog posts drove me mad.  That changed when my business partner, Mercer, pointed out Gemini Gems….

If only there was a quick way to understand what your ideal customer truly wants, thinks, struggles with and even fears. Wouldn’t that make it easier for you to target your audience?  My business partner Mercer figured out how to get these insights fast with Gemini. He even took it…

Are you tired of the frustrating loop of trial-and-error prompting? Does each new attempt feel like the AI just doesn't get it? I've been there countless times, until my business partner, Mercer, showed me the power of the ping-pong prompting technique.  Ready to ditch the prompting frustration? Want better outputs…